The Digital Media team at Memorial Hermann Health System (MHHS) was challenged to find a creative way to activate our sponsorship with Houston Rockets center Dwight Howard.  We chose to use new 360 degree video technology along with Google Cardboard to create at one-of-a-kind digital experience for the Rockets fans in our pediatric hospital.  Acting as lead on this project, I coordinated multiple departments within MHHS, Houston Rockets and Toyota Center teams.  The result was over 850,000 video views between the 2 videos.

Houston Rockets Locker Room Tour with Dwight Howard

Dwight Howard surprises kids in hospital with Google Cardboard

360 video is supported by Chrome and Firefox browsers.

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Laughter (and VR) is the best medicine. @DwightHoward suprises @memorialhermann patients. https://t.co/XC28Y9CDQ1 pic.twitter.com/K4OfNqyhOi

— Google Cardboard (@googlecardboard) February 15, 2016

#NBA #Rockets With the Help of 360 Video and Google Cardboard, Houston Rockets’ Dwight H ... https://t.co/ymAhbt1CF2 pic.twitter.com/VEw5cNEG9n

— Rockets Fan Zone (@Rockets_FZ) February 14, 2016

Surprise... video link in bio #Repost @memorialhermann ・・・ Through Google Cardboard, patients at our children's hospital get a special virtual tour of @toyotacenter and get a thrilling surprise from @houstonrockets @dwighthoward! ➡️Link in bio. #health #HoustonRockets #digitalhealth #GoogleCardboard #technology #pursuit #360video

A photo posted by Dwight Howard (@dwighthoward) on Feb 11, 2016 at 3:23pm PST

#GoogleCardboard takes Keylen behind-the-scenes with @dwighthoward using #360video. ➡️Link in bio. #MH360 #VirtualReality #VR #Google #GoPro #technology #digitalhealth

A video posted by Memorial Hermann (@memorialhermann) on Feb 12, 2016 at 12:18pm PST